Balsam Place is a luxury apartment community designed to accomodate an active, upscale lifestyle. Thoughtfully designed, the spacious homes complement the unique natural beauty of the surroundings. The community features a clubhouse, fitness center, yogo studio, pool and a dog park.
Partnering with Equity Alliance LLC, we were invited to design and install a sign program that enhanced the neighborhood and interior spaces. Our objective was to create signage that was affordable yet looked high-end, mimicked the architectural building features and kept the integrity of the brand. Taking cues from the existing main identification sign, building materials and brand elements, we developed a theme utilizing diamond accents, oval shapes and an earthy color palette.
Photo Credits: Smart Sign Systems, Inc. - Main Identification sign by others.
RESIDENTIAL
Sign Company: Smart Sign Systems. Inc.
Designer: Lori Elwell
Exterior Signage: Site Identification, Wayfinding Directionals & Parking Signs, Clubhouse, Pool and Dog Park Identification and Disclosure/Rules
Interior Signage: ADA Compliant, Apartment & Standard Room Identification, Wayfinding Directionals
Services Offeered:
Planning & Wayfinding
Message Schedule Development
Sign Standards Development (Interior & Exterior)
Project Management
Copyright © 2021 Lori Elwell Design - All Rights Reserved