Erickson Living - Brooksby Village, Peabody MA

Revamped Brooksby Village’s interior sign program to provide aide to its senior resident population navigating the 90-acre campus. Designed and implemented all wayfinding and identification signage across  4 neighborhoods including 16 buildings and 70+ floors.   Goal was achieved by providing a solution that was:

• Uniform in Design  - Hierarchy of same colors, fonts and layouts 
• Cost Effective  - Materials and manufacturing process simplfied 
• Legible - Focusing on the visibility needs of the senior residents first 
• Changeable - Removable slide in inserts allowing for future revisions
• Identified each neighborhood  with its own symbol (Tree, Egret, Apple, Flower).

 
Photo Credits: Jeffrey Smart and Lori Elwell, Smart Sign Systems, Inc.